| Job Title: |
|
SEO / Senior Digital Marketing Executive |
| Category: |
|
Marketing |
| Total Positions: |
|
1 |
| Job Location: |
|
Karachi |
| Gender: |
|
Male |
| Age: |
|
20 to years |
| Minimum Education: |
|
Intermediate/A-Level |
| Career Level: |
|
Experienced Professional |
| Minimum Experience: |
|
3 Years |
| Salary Range: |
|
PKR 0 to 0 per Month |
| Apply By: |
|
Jul 25, 2022 |
| |
|
|
| |
|
|
|
|
| Job Description: |
Horizon Technologies is looking for a Senior Digital Marketing Executive to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
Responsibilities
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements and skills
- Relevant degree/certificate in marketing or a related field
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google AdWords campaigns
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
Note:
The candidate must be fluent in spoken English
This an onsite job and the timing of this job is from 6:00 PM till 3:00 AM (Mon to Fri) |
| Company Information |
|
|
Company Name: Horizon Technologies
Company Description:
Horizon Technologies is an established IT services company having years of experience providing high-quality and cost-effective web development, IT Support and Surveillance solutions.
Our expertise lie in Custom Web, mobile & Software Development, Surveillance (CCTV), Time Attendance and Access Control, IT consultancy & infrastructure, BPO & contact center work along with recruitment & IT Maintenance services.
We are an one stop IT & office automation service provider where all your IT & business augmentation requirements are met under one umbrella of Horizon Technologies.
|
|
